The Transmedia Purity Test

We noticed that the transmedia scene was deficient in 1990's style purity tests.
You're welcome.


Your transmedia experience level is:
You scored a total of points out of , making you % transmedia pure (% transmedia corrupt).*
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*What does your % purity score mean?


Check all boxes for which your answer is "yes".
The "submit" button is at the bottom.


    Words and Terminology

  1. Do you know what 'transmedia' means?
  2. Has someone ever told you you're wrong about what you think it means?
  3. Have you ever gotten into an argument about the term 'Transmedia'?
  4. In the comments section of a blog?
  5. Face to face?
  6. On stage in front of an audience?

  7. Have you ever denounced the term transmedia?
  8. In public?

  9. Have you ever said another person's project isn't really transmedia?
  10. Have you called someone a transmedia douchebag?
  11. In public?
  12. Was it in jest?
  13. But not really?

  14. Has anyone ever said your projects aren't really transmedia?

  15. Have you been called a transmedia douchebag?

  16. Have you ever used the term 'Transmedia' to describe your work?
  17. Did you do it just to get hired?
  18. Did you do it just to get laid?
  19. Did it work?

  20. Did you ever use the acronym 'ARG' in a room where everyone knew what you meant?
  21. Where nobody knew?
  22. Have you corrected someone for saying "Alternative Reality Games"?
  23. Did you think that was correct until just now?

  24. Have you ever explained why Alternate Reality Games don't require fancy goggles to play?
  25. Have you ever explained that Alternate Reality Games are not the same thing as World of Warcraft or Secondlife?
  26. Did these explanations take more than three minutes?
  27. More than ten?
  28. More than half an hour?
  29. Did they still not understand when you left?

  30. Have you ever used the acronym AR in a room where everyone knew what you meant?
  31. Where nobody knew?

  32. Do you know what TINAG means?
  33. Have you ever been involved in a heated discussion about what it does and doesn't mean?
  34. Do you feel that it's an antiquated concept?
  35. But still secretly wish it wasn't?

  36. Have you ever used an acronym and later found out it didn't mean what you thought it did?

  37. Participating

  38. Have you ever called a telephone number you saw in a movie, TV show, or other medium?
  39. Was there no answer?
  40. Were you so mad you complained on social media?

  41. Have you ever picked up a dead drop?
  42. Did you cross state lines or international borders to do so?
  43. Was it worth it?

  44. Have you ever traveled to attend a live event?
  45. More than 30 miles?
  46. More than 100 miles?
  47. Did you have to buy airfare to get there?
  48. Was it worth it?

  49. Have you ever contributed to a player trail, guide, or wiki?
  50. Was it for a game you were developing?

  51. Have you ever solved a puzzle?
  52. Were you able to solve it because you were tipped off by the design team?

  53. Did you ever correspond privately with a character?
  54. Did you communicate more than with your real friends?
  55. More than your partner?
  56. When the character didn't communicate enough, did you get so mad that you stopped playing?

  57. Have you ever played a game just for the swag?
  58. Did you stop playing when someone else got swag and you didn't?
  59. Have you ever sold swag on eBay?

  60. Have you ever scanned a QR code?
  61. Were you mad that it just went to a crummy ad?
  62. Have you ever shown bad QR usage to friends on social media?
  63. Did they agree about how awful it was?

  64. Have you ever written fanfiction or created fan art?
  65. Have you ever contributed to a shared world project?
  66. Was your contribution rejected?
  67. Did you get so mad you quit?
  68. Did you get so mad that you announced in game forums/chats that you were going to quit, but then stuck around after that?

  69. Have you ever participated in a transmedia marketing campaign?
  70. Did you not know what was being marketed?
  71. Did you never find out for sure?
  72. Did you buy anything as a result?
  73. Did you think the product being marketed was actually pretty awful?

  74. Have you ever wished there was a transmedia component to something that didn't have one?
  75. Did you complain about it on social media?
  76. Did you subsequently find out that there really was one after all?

  77. Social / Networking

  78. Have you ever been to a transmedia conference or meetup?
  79. Did the speakers start by explaining what "transmedia" is?
  80. Were you speaking?

  81. Have you ever been to ARGfest?
  82. More than once?
  83. Five times?
  84. In a row?
  85. Ten times?
  86. Have you done a keynote?
  87. Have you been the Grand Inquisitor?

  88. Have you ever had a mai tai at a transmedia gathering?
  89. Was it at a Mike Monello-approved tiki bar?
  90. Was he buying?

  91. Have you ever followed a hashtag for a transmedia event?
  92. Have you ever used a hashtag for a transmedia event?
  93. That you weren't at?
  94. Did you participate in a competing #pretend_event hashtag?
  95. Even though you were at the real event?

  96. Have you ever experienced relationship stress because of a game you were playing?
  97. Did you break up?

  98. Have you ever experienced job or school stress because of a game you were playing?
  99. Did you fail or get fired?

  100. Have you ever gotten involved in a relationship with someone you met through a game?
  101. Did you get married?
  102. Did you admit how you met to both your families?

  103. Were you a Cloudmaker?
  104. Do you know what a 'Cloudmaker' is without Googling it?

  105. Making

  106. Have you ever made a transmedia project just for the fun of it (i.e. without being paid)?
  107. Was it better than some commercial transmedia projects?
  108. Did it "go on hiatus" before reaching a satisfying conclusion?
  109. Are you ever going to get back to it?
  110. Are you lying?

  111. Have you ever done a transmedia project for money?
  112. Did you actually get the money?

  113. Have you ever created a trailhead?
  114. Did people know that it was a trailhead?
  115. Are you sure?
  116. Did you send out physical objects?
  117. What about a press release?
  118. Did the press release go to ARGN, BoingBoing, Wired, and MovieViral?
  119. Were you covered in any of them?
  120. Were you covered in all of them?
  121. Did you get actual dead-tree, print media coverage?

  122. Have you ever called your project the first of something?
  123. Did you know it really wasn't?

  124. Have you ever created a Twitter account for a fictional character?
  125. Did you do it for fun?
  126. Did you register it on Klout?
  127. Did you get a 'cease and desist' letter because it wasn't your IP?

  128. Have you ever responded in character to an audience member?
  129. On social media?
  130. In email?
  131. In chat?
  132. In person?
  133. In person at a social event when you weren't being paid to do so?

  134. Have you had a hot brunette lead?
  135. Did she need help from your players?
  136. Did she secretly know what was really going on the whole time?

  137. Did your story feature a secret society, cult, or spy agency?
  138. Was the core of your plot a murder, kidnapping, or other missing-persons case?

  139. Have you ever used a countdown timer?
  140. Did you reset it to give yourself more time?
  141. Was it after it had already reached zero?
  142. Did you just let that timer lead to . . . a new timer?

  143. Did you ever add a platform even though you knew it was pointless?
  144. Did you do it just to meet the PGA definition?
  145. Did you do it just to pad or justify your budget?

  146. Do you know what a player 'sockpuppet' is (other than something found in Socks Inc)?
  147. Have you ever used one?
  148. Did you post on Unfiction with it?
  149. Did you get caught?
  150. Have you ever been accused of being a sockpuppet when you really weren't?

  151. Have you ever put a puzzle out without playtesting it?
  152. Did it turn out to be unsolvable?
  153. Have you ever secretly tipped a player off to the right answer?

  154. Do you know what gamejacking is?
  155. Have you ever been gamejacked?
  156. Was it by Rowan?

  157. Have you ever deliberately inflated participant engagement numbers in a report, case study or similar?
  158. More than generous rounding?
  159. More than a factor of 10?
  160. A factor of 100?

  161. Have you ever had an interaction canceled over legal concerns?
  162. Did you secretly do it anyway?
  163. Did you come to regret it?
  164. Have you ever publicly apologized for the outcome of your project?
  165. Have you ever had a project called a hoax, received unwelcome attention from the authorities, or otherwise been denounced for your work?

  166. Have you ever been sued by a player because of your project?
  167. A client?
  168. A third party?
  169. Did you lose?

  170. Have the police ever been unexpectedly involved in connection with a project?
  171. Have you ever been arrested in connection with a project?
  172. Were you tried and convicted?

Good going!


Designed by Andrea and Sara, development by Jon